Media
Digital
Eilat Tourism Corporation’s social media platforms offer visitors to the city a comprehensive overview of the activities and festivals scheduled in Eilat, alongside attractions, local and tourist businesses, as well as daily answers to visitors’ questions.
The platforms present the diversity of activities available in the city to a wide range of target audiences and are designed to appeal to travelers, backpackers, families, couples, tourists from around the world, divers, and more.
Eilat Tourism Corporation’s Social Media Platforms
PR
Due to its status as Israel’s resort capital, Eilat receives extensive media coverage. In order to create a connection with visitors to the city and highlight the various cultural events held by the corporation, the corporation’s public relations strategy focuses on boosting media exposure of the variety of local businesses. All of these efforts are aimed at developing a vibrant city image that incorporates culture, interacting with the locals, nature, and recreation, and combining these elements to create an original and unique brand for the City of (almost) Eternal Sun.